New Delhi: Direct-to-home (DTH) company Tata Play (earlier Tata Sky) is developing the services offered by its streaming platform of aggregators Binge in the process of making Apple TV+ now available to customers in India.
The integration that’s just been completed by Apple TV+ is the first with an aggregator service available in India and the second globally. Apple TV+ is available on Tata Play Binge will be accessible on smartphones as well as smart TVs, laptops, desktops and tablets and the Web and Binge+ Set Top Box comprising Android as well as iOS devices. It will however be a part of the price of Rs. 399 premium bundle that provides both international as well as English languages.
“Aggregators such as us are crucial in delivering reach to producers such as Apple TV+ who may possess high-quality and discerning content. This is the first time they have signed up in India and we are hoping it will increase their reach,” Harit Nagpal, the managing director and chief executive of, Tata Play told Mint. Tata Play has traditionally had a lot of success with the English-language world and is currently in talks with other players on like-minded programming Nagpal said.
Apple TV+ is known for its series like Ted Lasso, Shrinking, Silo, Hijack, Foundation, Tehran, Servant, Platonic, Severance, The Morning Show, Bad Sisters, Slow Horses, Prehistoric Planet, and more and Apple Original Films like CODA and The Boy, the Mole, Platonic, The Boy, the Fox and the Horse, Ghosted and recently aired The Beanie Bubble. The upcoming series coming on Apple TV+ include Lessons in Chemistry which is starring as well as executive-produced with Brie Larson. Also, The Changeling, based on the novel that has the same title which is executive produced and starring with LaKeith Stanfield. The Super Models, directed by Roger Ross Williams and Larissa Bills, as well as reruns from Foundation, The Morning Show, Invasion, The Afterparty, Swagger and Physical, as well as others.
“We could not be more thrilled about the fact that Tata Play Binge subscribers in India will have the ability to stream movies and shows via Apple TV +…across every device they own which includes their Tata Play Binge+ Set Top Box,” Oliver Schusser is Apple’s vice president of Apple Entertainment Services & Beats made the announcement in a press release.
